Vision

Eye

Reducing environmental impact without making anybody wrong.

Challenge

View of mountain

Increasing pressure on the natural environment and increasing concern for the environment seem to have polarized the environmental debate. Emotion rules and facts are mistrusted. Blame substitutes for responsibility.

Strategy

Route planning

Cultural awareness is key to my approach. Systemic polarization is treated as a symptom and not as an obstacle. Opposing views are welcomed. Responsibility and creativity are re-mobilized once the perspective has shifted.

Tools

Wood plane by Mike Kenneally

Redesigned environmental communication tools are at your disposal. These focus on enhanced reputation as well as reduced impact. Are proactive rather than reactive and will save you money.